TAYA Group - Taiwan Excellence Pavilion on Taipei Cycle


During the Taipei Cycle Show 2015, the Taiwan Excellence Pavilion, organized by the Bureau of Foreign Trade of MOEA and implemented by the Taiwan External Trade Development Council ( TAITRA ) , will display some of this year’s most innovative products in the Main Lobby, Ground Floor at the Nangang Exhibition Hall.

All products on display are winners of the 23rd  Taiwan Excellence Award and international design awards. The selection for the Taiwan Excellence Award is based on the following 5 criteria of R&D, Quality, Design, Marketing and Made in Taiwan. The Taiwan Excellence Award judging committee includes renowned experts and leaders from Taiwan’s several industries and academic community. This year, the pavilion will feature 41 products from 26 of Taiwan’s most celebrated manufacturers, including Airace, Beto, Chen-Chang Fitness, BESV, Saeko, Xero, Giant, Gigantex, GreenTrans, Holux, Novatec, Kenda, Klever
, Merida, Strida, Volando, Pacific Cycles, Qbicle, Singtex, Smaller, Taya, TCV, Tern, Topeak and Ubike.

The BESV Lion LX1 e-bike can calculate the power needed from its drive system and deliver optimal performance whenever it is required. Its battery delivers as much as 80 kilometers of power-assistance on a full 5-hour charge. Other cycle related functional apparels and the latest components will also be on display from renowned tire brand Kenda, and the world leading chain makers TAYA. 


The Giant Defy Advanced SL is the pinnacle of evolution for endurance and road performance. It’s ultra-light, compliant to many standards, rides smooth and was developed with input from Giant road pro racers for long, grueling classic races and epic road rides. The frame is handcrafted with a superlight and professional grade Advanced SL composite that’s engineered to deliver a smoother and faster ride. The Merida racing bikes, the Reacto, represents perfect aerodynamic performance and outstanding climbing ability. The world champion, Rui Costa, in the last alpine climbing segment of the Tour de Suisse last year, rode the Reacto to successfully overcome the crucial landscape and win the championship, making it an unprecedented three-peat. The abovementioned products are on the shortlist of 28 finalists in the running for the 23rd Taiwan Excellence Gold and Silver Award Selection. Each vying for the highest honor – the Taiwan Excellence Gold Award.


Taiwan possesses a well-developed industry due to its ability to anticipate market trends and develop powerful bicycle products. The Taipei Cycle Show 2015 and the Taiwan Excellence Pavilion is expected to attract a large number of international buyers and members of the media who are all awaiting to see the latest and most innovative products in the industry.

Related brand: Shimano, SRAM, KMC