TAYA at 2023 TAIPEI Cycle Show

We attended the 2023 Taipei Cycle Show and our booth was a huge hit!

TAYA had a successful presence at the 2023 Taipei Cycle Show from March 22-25 at the Taipei Nangang Exhibition Center. With borders open, visitors from around the world flocked to the show. TAYA showcased its new brand of drivetrain system parts and popular products at booth K0708.”

New Brand, ZENAS

One of the main highlights of TAYA’s booth this year is the first release of its new brand, ZENAS. With a focus on drivetrain system parts, ZENAS offers high-quality chainsets (cranksets) and heavy-duty chains for Internal Gear Hub E-Cargo bikes. The brand is built on a foundation of expertise and experience, as well as a commitment to providing exceptional warranty and customer service to its buyers.

Pre-Celebrating TAYA’s 55th Anniversary

Visitors to TAYA’s booth have the opportunity to explore the company’s rich history and innovative developments over the past 50 years. The theme of TAYA’s booth this year is “Breakthrough”, pre-celebrating the company’s approach to its 55th anniversary in 2024.

TAYA’s Popular Products & DHT Technology

In addition, TAYA also features its popular products and exclusive technology. TAYA’s exclusive Diamond Hard Technology (DHT) enhances chain surface hardness to 1500~2000 HV and extending its lifespan to 8000km. The baked-in DHT coating penetrates 0.050mm into the chain, significantly deeper than conventional treatments that only go up to 0.015mm.

We’re grateful for the overwhelmingly positive feedback from attendees at the Taipei Cycle Show. Our team enjoyed connecting with customers, partners, and industry leaders, and we can’t wait to see what the future holds for TAYA. Thank you to everyone who visited our booth and made this year’s event unforgettable.

We look forward to seeing you again next year!